This is the standing editorial standard of Business Travel Today, the Daily Briefing on the premium end of business travel. It governs how the desk sources, files, and revises every brief. It is a public document and binds the desk and the publisher equally.
1. Independence
The briefing is independent. It is published by BTT Editorial LLC, an editorial entity with no outside investor, no holding-company parent, no publishing-network affiliation, and no commercial relationship with any of the carriers, hotels, lounges, card networks, travel-management companies, or industry associations the briefing covers. Editorial decisions are made by the desk and the publisher's editorial chain, not by external parties and not in consultation with commercial parties.
2. Sourcing
Every figure, named operator, route, rate, chart value, flight number, and aircraft type that appears in a brief is traced to a primary source — carrier press, OEM press, public filings, schedule-tracker data, named industry analysts, or direct on-property reporting — at filing time. Wire services are not standalone primaries; the underlying source is named in addition. Anonymous sourcing is rare and is permitted only when the information cannot otherwise be obtained, the source's standing is verified, and the editor approves the use in writing.
3. Byline convention
The briefing files under a single house byline: The Business Travel Today Desk. Briefs are reported, written, and edited by the desk as a whole; individual contributor names are not surfaced on the brief, and contributor profile pages, social handles, and personal-brand widgets are not part of the publication. This is the editorial convention of the morning-briefing form — the desk is the byline, the publication is the contract, and the reader holds the editor accountable rather than a rotating slate of contributor pages. The full masthead — desks, the editorial chain, and the publishing entity — is set out at /masthead/.
4. Conflicts of interest
- No press trips. The desk does not accept hosted travel, comped flights, sponsored stays, or comped lounge access from the brands it covers.
- No affiliate commerce. No affiliate links, no commission relationships, no booking-engine kickbacks, no rev-share on card-network applications.
- No sponsored coverage. No sponsored posts, no native-advertising blocks, no pay-to-cover arrangements. Display advertising, where present, is clearly labeled, sold against the publication as a whole, and never against specific editorial coverage.
- No equity exposure. Contributors with material equity exposure (publicly traded securities, options, restricted units) in a carrier, hotel, lounge, card network, or TMC under coverage recuse from the brief.
5. Corrections workflow
Material corrections — factual errors, attribution failures, premise misstatements — are filed publicly at /corrections/ with the date of correction, the affected brief, and a short note on the change. The correction threshold is whether a careful reader's understanding of the brief would change if the error were left in. If the answer is yes, the correction is logged. Minor editorial fixes (typography, punctuation, formatting) are made in place without a log entry.
6. AI and automation policy
Briefs may be drafted with the assistance of large language models and other automation; every brief is reviewed, fact-checked, and edited by the desk before publication. No brief is published without desk review. The desk does not republish model output verbatim, does not use models to invent figures or named entities, and does not present model-generated text as if it were primary reporting.
7. What the briefing will not publish
- Unsourced claims about carrier capacity, aircraft delivery schedules, loyalty program changes, or hotel openings.
- Republished press releases without independent reporting added.
- Sponsored coverage of any kind, including coverage that names a sponsor in a "supported by" line.
- Coverage of a brand that has provided the desk with comped travel, comped lodging, or comped lounge access within the prior twelve months, unless the comp is disclosed at the head of the brief.
Changelog
- v2026.1 (April 30, 2026). Initial publication of the standing editorial standard at the relaunch of the Daily Briefing format.